Pre-event Asset
Email and LinkedIn promotion
Post-event asset
Salesforce x Whatsapp
We got tasked to get 6k self-identified prospects in Latin America who are interested in using business messaging to opt into the Salesforce and WhatsApp business messaging integration ahead of the 2023 holiday season by creating a compelling three-part consideration and conversion journey to help them overcome barriers and realize the benefits of business messaging. ACD & Design: Sue Lopes Creative Director: Liz Chatterton. Writer: Kaitlyn Rhoads
